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1. What universal thing are you writing about?
(i.e., wellness, finances, leadership, parenting, cooking, travel, etc.)
2. How are you illustrating it in a uniquely personal way?
(i.e., as a mom, coach, thought-leader, industry expert, etc.)
3. Who are you telling it to?
(i.e., book lovers, blog subscribers, website members, etc.)
"The single biggest problem in communication is the illusion that it has taken place." George Bernard Shaw
Ever read a poorly written book or a badly written blog, article, or website? Afraid you might write one, too?
Fret no more; I can help! If you've ever read a poorly written anything, here's why it happened (and how to prevent it).
When most people write, it's the copyeditor's job to be great at whatever language they're writing in and to help them sound smart and eloquent, and it is the proofreader's job to spot typos and to fix mistakes. It's just that simple. But, what happens before that?
That's where I come in!
A developmental editor actually moves things along by re-shaping the content with a mixture of notes (comments and suggestions) that guide the author through the revisions and the reader through the story.
Okay, let's be honest. A normal developmental uses a mixture of comments and suggestions. That's it! An OCD developmental editor uses that and then some.
Here's where I "get into trouble..."
For writers who are natural with their words, this is easy. However, if you're like most people, then you struggle to craft your story before ever considering either kind of editor. And, truth be told, you might just need more than a developmental editor.
Here are five reasons why.
The good news is, I am more than a developmental editor; I am a multiple award-winning developmental editor. That means I get results!
That's why when you partner with me, we work within a realistic timeframe to provide a one-of-a-kind literary experience for the development of your materials.
Our end result? To make all things beautiful! And together, we will.
NOTE: For editing, please be sure your files are both clean and complete before submitting them to any editor, as there may be changes that must be made (post-Grammarly) to ensure the cleanest copy gets published. (Clean means you have used spellcheck. Complete means you are no longer adding content.)
While following the rules drawn from established English usage, a writer has great flexibility in how to express a concept. Grammarly does not.
Voice refers to the subject of the content written. (i.e. What is your "voice" in the space you're writing in?") Are you an educator? Recovering addict? In the medical field?
What you write about is up to you. Don't let Grammarly change the way you tell it.
Tone refers to the way the content has been written and focuses on the way it has been presented. (i.e. What "tone" does your writing take on when conveying the message?") Are you casually and opening sharing? Are you teaching or presenting to your readers?
How you write sets the pace. Don't accept a change that changes what you mean.
Beyond the essential elements of spelling, grammar, punctuation and diction, writing style is the choice of words, sentence structure, and paragraph structure used to convey the meaning effectively. (i.e. What makes your "style" of weaving words together unique to you?") Are you writing softly, poetically telling a story that flows rhythmically with each sentence? How about boldly declaring what needs to happen to live a more transparent life?
Who you are is how you write. Don't give in and fix something that isn't necessarily broken.
Schedule a one-hour one-on-one to be sure the last thing you wrote is what you intended before writing the next thing wrong. Easily submit up to 10 pages of copy and schedule a coaching session. Copy will be reviewed and a virtual meet-up will be facilitated to discuss areas of concern.
Don't just write a book and put it out. Launch with intentionality and get results. Be confident! Schedule a 90-minute one-on-one if you need to navigate the process of "what happens now" or "what comes next." There are things every writer needs to do to get ready for launch day, and fortunately I've figured them out.
You should know:
To skip coaching sessions and to grab a copy of the upcoming eBook, subscribe below to get notified upon release.
Looking to jump into the world of freelance as an editor? Then let's be sure you're ready. Like, really ready. Schedule a two-hour consultation to discuss...
1. What your specialty is.
2. Any relevant experience you have outside of an English class.
3. Your legitimate business operation.
4. Your ideal client.
5. Oh, and let's not forget, can you actually edit?
Whew, chile! I know. It's a lot. That's why I'm here... To help you navigate the new world you hope to dive into. Let's talk about it and see if it's really what you think it is. Schedule your Editor-to-Editor session now and squash all of the what-ifs. By the time we finish, you will know!
Sign up if you want to write better or just read better stuff!
Madeline Albright
Copyright ©2013-2023 S. Rénā + Co. Editorial Boutique, LLC. All Rights Reserved.
“Imagine the impossible with possibilities.” ~Shaundale Rénā
4621 South Cooper Street, Ste. #359 | Arlington, TX 76017, USA
Shaundale Rénā is an American multi-award-winning developmental editor and a #1 Amazon bestselling author. Her clients can be found working regular day jobs or on Facebook's Red Table Talk with Jada Pinkett Smith. She holds a bachelor's degree in Computer Information Systems from Grambling State University and a certification in Technical Writing from the University of Texas at Arlington. Shaundale has trained under the Author Accelerator book coaching certification program with Jennie Nash and enjoys reading, writing, fine dining, and traveling. She has edited books released under Adam's Media (a subsidiary of Simon and Schuster) and Lake Union Press (a subsidiary of Amazon Publishing), in addition to self-published titles and corporate projects in Diversity, Equity, & Inclusion (DEI). Her projects have garnered both national and international acclaim as #1 Amazon Bestsellers, Independent Published (IPPY), and Best Indie Book (BIBA) Awards.
Shaundale is also the author of three published books and a contributing author for three additional publications, one of which includes The People's Lawyer (#1 Amazon New Release Lawyers & Judges 2023) and another that includes If Only I Knew Then What I Know Now (#16 Amazon Self-Help/Self-Esteem 2017). A professional by day and an artist by night, she balances both worlds by watching all things Marvel and DC―hence the persona @StonyRhodes―and celebrates her first trilogy being voted the 2016 Crystal Awards Best Newcomer on Wattpad.com.com.
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